JURNAL
Pelatihan Pemasaran Digital untuk Siswa-Siswi Kelas XII Akuntansi dan Multimedia SMK Mawar Saron Taman Royal Kota Tangerang
- Bagikan:
This study aims to provide digital marketing training to
grade XII Accounting and Multimedia students at SMK Mawar
Saron Taman Royal, Tangerang City. The community service
implementation method was carried out through four stages:
preparation with questionnaire distribution to measure initial
capabilities, material preparation based on needs analysis results,
training implementation for 3 hours with three material sessions,
and evaluation through final questionnaires. The training was
attended by 35 participants and conducted on January 13, 2025.
Evaluation results showed 98.3% of participants were satisfied with
the training provided. A total of 65.2% of participants already had
basic digital marketing knowledge, 72.8% were interested in the
material provided, and 50.6% were interested in pursuing careers
in digital marketing. This training successfully improved students'
understanding of digital marketing, social media usage for
marketing, and legal aspects in digital technology.
Detail Information
| Item Type |
Other
|
|---|---|
| Penulis |
Duta Arief Christanto - Personal Name
|
| Student ID | |
| Dosen Pembimbing | |
| Penguji | |
| Kode Prodi PDDIKTI |
55200
|
| Edisi |
Published
|
| Departement |
Informatika
|
| Kontributor | |
| Bahasa |
Indonesia
|
| Penerbit | : ., 2025 |
| Edisi |
Published
|
| Subyek | |
| No Panggil | |
| Copyright |
Lembaga Penerbit
|
| Doi |